One Direction's Our Moment released in 2013 after a fan petition; London launch unveiled this fragrance for fans; it reached Harrods on 29 August 2013 and nationwide in the UK by Sep 9, 2013; the line was introduced alongside the group's branding era was said to reflect the members' personal scents; the campaign featured BTS materials and promotional materials with the band.
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www.timetoast.comOur Moment is the name of the boys first perfume product. It was released on June 6, 2013 in London, on August 29, 2013 in Harrods and September 9, 2013 nationwide in the United Kingdom. It was first announced on June 5, 2013. The boys saw a petition, created by a fan, to have a perfume made and they got the idea from them. “Funny enough, there was a fan on twitter who made a petition to have us make a fragrance and we spoke to management about it and took it from there,” Liam claimed. “It...
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